Scribbles at SOBO Boutique starting this month!

SoBo Boutique, one of the much needed fashion stores in South Bombay has opened its doors (and minds) to childrenswear. In an industry that is enthralled by womens' clothing, I'm glad this store supports the ancillary trades of mens and kidswear too.

SoBo will now carry Scribbles by Anika, starting with the Fall 2010 line. From October 20th-November 1st, the store is promoting the Festive season, so only my traditional line will be up (and possibly a few dresses). After that, the rest of the collection will be up. Hoping for a good response!

SoBo Fashion Store,

1st floor, Motor House,

Hughes Road.

#022.23612751

They have a very regularly updated blog and Facebook page too!

Ps: I very much enjoyed Paani Puri's awesomely graphicisized tees for men and women at the store.

Spying

Today I spent the day spying on other local kidswear brands. Saw 2 brands, both traditional wear-- not impressed! Why would a 3 year old boy wear a fully embroidered kurta? He's going to whine till you put out that last diya.

Also designing a dress for my good friend Varsha--it was her birthday in July!

Spring 2011

I've already begun work on my next collection! Theme is under wraps for now, but I can assure you it'll blow your mind. I'm including a capsule newborns/toddlers collection and pondering over a juniors line.

Here's an image to keep you guessing (love the colours!):

Looks inspired by childrenswear

New DIESEL Kid Collection

FUCK. It's so good. I want a job with them PLEASE.

...and cool illustrations of course...

Super cool kid's illustrations I found too.

Looking for inspiration for a collection...

These are pictures of kids that I randomly found online. Love the aesthetic, mood and art direction in each shot {click to enlarge}

Scribbles

Starting my own childrenswear company!

STATUS REPORT
-Working on Fall 2010 sketches
-Business card graphics
-Factory and fabric research
-Sampling

Paul Hoppe

Just discovered Paul Hoppe, an illustrator from Brooklyn, NY. Very inspired... love his website... and his illustrations seem to trap energy that finds its way out in color and bold strokes. Great color theory (as seen in 'Hat' a children's book he has illustrated).

I <3 DIESEL KIDS

Diesel's print ad from F/W 2008

I know it's been terribly long since my last post!

In mid June, I visited my good friend Veronica in Miami. The week-long getaway from work included some dancing, lots of drinking, relaxing days at the beach and of course laser tagging! I did come in last in the rankings, but maybe because I wore a white shirt (not advisable if there are black lights everywhere)... or maybe because I suck at hiding. More importantly, the occasion was Veronica's engagement party to her long-time boyfriend, Saul.

I got back to a hectic office. On a rainy Saturday, we vanned it to Bonnie's parents house in Long Island to shoot the Spring/Summer 2010 look book. The outfits looked great, but the weather put a damper on the schedule, literally.

My dad bought me a new MacBook Pro laptop which came free with an Ipod touch. I also bought the Harry Potter and the Half-Blood Prince computer game. The graphic quality of the Mac is brilliant, but I think the geniuses at Apple should enhance sound clarity. The Harry Potter game, however, is incredibly dull. Waste of 30-something bucks.

I am also lazily looking for apartments--- so if you know anything, let me know!
Plus, am hooked to the show, the Tudors.

The Bonnie Young fashion show

Going to the Hamptons in about 6 hours for...
More pictures to come...

My new job

I started working at Bonnie Young yesterday. I interned there from August 2008 to April 2009. Bonnie was at my thesis presentation, and soon called me for an interview after.

She does high-end children's clothing and is based in the SoHo district of New York City. Her collections are regularly featured in publications like Vogue Bambini, WWD, Earnshaw's, Cookie Magazine and Baby Couture. It sells at Donna Karan's Urban Zen, Harvey Nichols, De Groene Wolk and other European boutiques. She has her flagship in Aspen.

I do the production of garments (from creating samples to mass production), work with Bonnie on fittings, shoots and shows and visit factories for embroideries etc.